I'm not sure what wizard would want Lazav, Familiar Stranger as their familiar, but to each their own
When the mana is available Deed also finds its way into control decks, giving Oath of Druids players a way out of almost any jam while often leaving their chosen creature intact, and in the old days serving as an unexpected Tutor target that could turn the game around out of nowhere
Cards that care about the graveyard can also benefit here
And since Auras are rarely playable in any constructed format, you can build a deck centered around them on the cheap
So, for example, if your top two cards are Brainstorm and the transforming double-faced card Delver of Secrets // Insectile Aberration, you will end up with a modal double-faced card in one of the following permutations: Brainstorm // Delver of Secrets, Brainstorm // Insectile Aberration, Delver of Secrets // Brainstorm, Insectile Aberration // Brainstorm