Magic had done factions before, but never to this level of commitment, especially mechanically
With Braids around, cards like Hopeless Nightmare and Tithing Blade become extra powerful: They do something good when they enter, and you can sacrifice them to punish your opponents
(It cant be blocked, targeted, dealt damage, enchanted, or equipped by anything with that quality.) Elspeth shone like a sixth sun, inspiring hope in the Mirrans and terror in New Phyrexia
A deck centered around Togepi & Cleffa & Igglybuff GX is firmly in Meme Deck territory -- more something youd have fun trying to use in a casual tabletop game against a friend
She also grows them, meaning you need fewer in play to try and kill an opponent keeping your hand fuller