Hugo Boss Hugo Iced Eau de Toilette 75ml Spray Paul Lawrence Southbound is a warm terracotta-brown

Southbound is a warm terracotta-brown that reads closer to a sun-warmed cheek than pink

it commits

reapply mid-afternoon if the warmth of your neck or a sleeve brush past your face and you want the reminder

settles fast

not weighed down

Hugo Boss Hugo Iced Eau de Toilette 75ml Spray Paul Lawrence Southbound is a warm terracotta-brownMint leaf and ginger open sharp and clean, then a smooth woody base settles underneath. It reads fresh shower rather than cologne counter the kind of thing you'd reach for before the gym or after. 75ml EDT, for him. Three sprays in the morning sit close to the skin; they don't announce themselves across the room. Reapplies cleanly mid afternoon if you catch yourself needing the lift.