Holistic Email Marketing • Identify hidden threats

• Identify hidden threats

embracing a ‘test and learn’ approach

more resilient organization that delivers lasting value to members and the community

maximise cash flow

written by an experienced equity research analyst

Holistic Email Marketing • Identify hidden threatsIts time to put the marketing back into email marketing. Adopting a holistic approach to email marketing will help you break through barriers, serve your customers better and drive stronger results for your company. Fully updated, this second edition of Holistic Email Marketing is a reliable source of up to date, practical guidance, inspiration and thought leadership to make your email marketing programmes dynamic. This book will enable you to: Master