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"So in real-time, we have experienced in our lifetimes, the impact of knowledge on color perception." A viral moment helped answer an age-old question If you see the dress one way, that doesn't mean you can't change your mind, explained Conway

A sheer ruched off-shoulder maxi in deep brown creates a sleek and modern evening birthday style

Matching bloomers are available, but not included or shown in this picture

A third study, led by Webster, found that peoples brains are more likely to filter out blue tones than other colors.That may explain why so many people interpreted the dresss blue stripes as white

RELATED: Seven Fall Outfit Formulas That Are Easy to Recreate Go for a high-contrast look by styling your black cowboy boots with a white dress